Secrets of The Perfect Pitch and the Quintessential Query | Mechanics' Institute

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Secrets of The Perfect Pitch and the Quintessential Query

Laurie McLean will unveil the secrets of the perfect pitch and the quintessential query in an information-rich 2-hour class.

The session will cover:

  1. How to craft a query; explanation of the parts of a query; what to do/what not to do in an effective query
  2. High concept pitching; word cloud creation; making a query memorable.
  3. The elements of a pitch; how a pitch is different from a query; making your pitch personal. 


Laurie McLean spent 20 years as the CEO of a multi-million dollar marketing agency and 8 years as an agent/senior agent at Larsen Pomada Literary Agents before co-founding Fuse Literary in 2013. At Fuse Lit Laurie specializes in adult genre fiction plus middle-grade and young adult children’s books. Laurie is also the co-director of the San Francisco Writers Conference, in its fifteenth year, and co-founded two ePublishing companies: for romance, and Ambush Books for tween and teen books (acquired by Short Fuse Publishing in 2015). Find out more at and, and on Twitter @FuseLiterary and @AgentSavant. 

Refunds - If you need to withdraw from a class please contact us as soon as possible. To receive a full refund you must cancel at least 10 days prior to the course date.


Members $39
Public $49
Register now ›
4th Floor Meeting Room
Taryn Edwards - 415-393-0103
Register now by using the form below or calling 415-393-0101.

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